Become a Manage Inbound Insider

Are you ready to build relationships with your prospects with the goal of earning their business through lead nurturing?

According to Hubspot, without proper lead nurturing, 79% of marketing leads never convert into sales. That's a whole lot of missed opportunity. According to Forrester, on average a person consumes 11.4 pieces of content before making a purchase decision.

Are you ready to create more demand and engage more prospects with lead nurturing? This is indispensable because nurtured leads are 50% more sales-ready. Which means, nurturing your leads will improve your chances of converting them. 

If you're looking to increase your sales opportunities, customer conversions, and brand awareness, while decreasing your sales cycle time, you'll love this handy guide.

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You're on social media and you're trying to figure out how to help your brand thrive. 

I'm sure you're savvy enough to understand so does everybody else that's online. 

Social media is more important to society now than ever-- more and more people are online using various platforms (think of all your favorites: Facebook, Instagram, Snapchat, LinkedIn, Twitter, Reddit, Pinterest, etc.) 

As of January 2019, 4.4 billion people are active on the Internet and 3.5 billion were social media users. 

That said, how can you improve your social media presence and more importantly, make it count?

Read on to find out ...

In this post, I'm going to dive into 19 actionable tips that'll equip you with the right tools to hone in on your online presence, help navigate the best platform(s) to voice your brand -- all with the end goal for you to succeed on whatever social media platform(s) that you decide to use.

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Content marketing has the power to transform your business. At its core, it's a creative way, a strategic tool, to help businesses grow and succeed.

But you need to do it the right way...

When done well, with a method and strategy supporting it and creating relevant content, it supersedes any traditional, interruptive or push marketing.

Content marketing is educational. It's not about the products your company sells. Leave that for the sales team. Content is information and is an integral part of any marketing mix, and can be used in your strategies from social media, email marketing, and video (to name a few).

Think about it... Content is everywhere.

In this guide, I want to give you tested strategies that are working right now... and will work even better in 2019. So if you're looking to up your content marketing game this year and engage your ideal customers with high-value content, you'll love this guide.

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In this guide, you'll learn about the HubSpot products and enhancements that are new for 2018, making it the most powerful growth tool for businesses of all sizes.

Included are examples of how to use these new products, plus some tips on how you can leverage the new tools the minute you're done reading this article to drive growth for your business.

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Did you know there are now over 2.5 million blog articles published on the web every day?

With all that noise and competition, it's challenging to create content that stands out in the crowd. If you're like me, you're always on the search for new ways to get more visibility to your website and brand.

In this video, I'm going to share 9 actionable tips you can use to get more targeted organic traffic and stand out from the crowd.

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Publishing valuable, educational content is one of the keys to converting leads online. Web users search because they're looking for answers, for information.

But while the need for information may get visitors to your page, what will make them stay? return? convert? What's the trick to writing blog posts that your audience genuinely wants to read?

It takes more than facts and figures to gain a reader and ultimately a customer. In fact, studies show that 38% of those who land on a web page will instantly bounce from the page - they don’t interact with your page at all. 

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