Social Media Best Practices: 19 Actionable Tips You Should Use Today

Posted by Julia May

You're on social media and you're trying to figure out how to help your brand thrive. 

I'm sure you're savvy enough to understand so does everybody else that's online. 

Social media is more important to society now than ever-- more and more people are online using various platforms (think of all your favorites: Facebook, Instagram, Snapchat, LinkedIn, Twitter, Reddit, Pinterest, etc.) 

As of January 2019, 4.4 billion people are active on the Internet and 3.5 billion were social media users

That said, how can you improve your social media presence and more importantly, make it count?

Read on to find out ...

In this post, I'm going to dive into 19 actionable tips that'll equip you with the right tools to hone in on your online presence, help navigate the best platform(s) to voice your brand -- all with the end goal for you to succeed on whatever social media platform(s) that you decide to use.

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What is Content Marketing? [Guide to Scaling Content in 2019]

Posted by Ginny Dwyer

Content marketing has the power to transform your business. At its core, it's a creative way, a strategic tool, to help businesses grow and succeed.

But you need to do it the right way...

When done well, with a method and strategy supporting it and creating relevant content, it supersedes any traditional, interruptive or push marketing.

Content marketing is educational. It's not about the products your company sells. Leave that for the sales team. Content is information and is an integral part of any marketing mix, and can be used in your strategies from social media, email marketing, and video (to name a few).

Think about it... Content is everywhere.

In this guide, I want to give you tested strategies that are working right now... and will work even better in 2019. So if you're looking to up your content marketing game this year and engage your ideal customers with high-value content, you'll love this guide.

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HubSpot Product Updates [2018]

Posted by Keith Gutierrez

In this guide, you'll learn about the HubSpot products and enhancements that are new for 2018, making it the most powerful growth tool for businesses of all sizes.

Included are examples of how to use these new products, plus some tips on how you can leverage the new tools the minute you're done reading this article to drive growth for your business.

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9 Actionable Techniques to Increase Website Traffic Today [VIDEO]

Posted by Keith Gutierrez


Did you know there are now over 2.5 million blog articles published on the web every day?

With all that noise and competition, it's challenging to create content that stands out in the crowd. If you're like me, you're always on the search for new ways to get more visibility to your website and brand.

In this video, I'm going to share 9 actionable tips you can use to get more targeted organic traffic and stand out from the crowd.

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Blog Post Writing Secrets to Convert Leads Today

Posted by Ginny Dwyer

Publishing valuable, educational content is one of the keys to converting leads online. Web users search because they're looking for answers, for information.

But while the need for information may get visitors to your page, what will make them stay? return? convert? What's the trick to writing blog posts that your audience genuinely wants to read?

It takes more than facts and figures to gain a reader and ultimately a customer. In fact, studies show that 38% of those who land on a web page will instantly bounce from the page - they don’t interact with your page at all. 

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Google RankBrain: Make Your Site More Search Friendly Today (Video)

Posted by Keith Gutierrez

How many times have you heard the age-old advice that each page on your website is an opportunity to rank in search engines, and having a site with 100 pages is ten times more likely to rank, than a website with 10 pages?

Probably a lot. 

That's because website ranking on Google use to rely on the idea that in order for your website to perform well in search, you need to publish content around long-tailed keywords frequently and consistently.

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